Craft Beer Public Relations and Marketing
Zoss Media offers a variety of services to craft beer breweries, taprooms and bars, available on a per-project or retainer basis.
Public Relations and Marketing Strategy: We’ll work with you to develop a comprehensive strategy for publicizing your business.
Press/Media Releases: This traditional PR tool is still one of the most effective ways to generate media coverage of a business.
Product Launches: Let us help you get the word out on your new beer, facility or merchandise.
Media Interviews: We can help get you and your craft beers in front of print, television, radio and online reporters.
Press Kits: We’ll help you develop a comprehensive set of materials that explain your business.
Website Copy: Too busy brewing to come up with copy for your official website? That’s okay, we can help.
Ghostwriting: Need help with an important business document, article or other piece of writing? We’re here for you.
Social Media: Social media is one of the new best ways to promote your business. We can train you on how to maximize social media effectiveness or handle it entirely for you.
Search Engine Optimization: SEO. Keyword density. Metadata. It sounds complicated and it can have a huge impact on your business. We can teach you how to increase your brewery’s paging ranking in search engines, so more craft beer drinkers learn about your product.